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Versace has launched a new fragrance for women on April the 1st, 2007, called simply Versace. Donatella Versace wanted to launch a different kind of fragrance, that would be trendy, fresh and feminine, but at the same time classic. A blend of soft and fresh flowers is dedicated to a woman of a new millennium. Top notes include a freshness of the morning dew along with purple wisteria and tropical, succulent guava and white lilacs. Its heart is composed of wet and translucent flowers; Angel Wing jasmine, lotus flowers, orchid and azaleas. The drydown is built of vetiver, cedarwood and musk. The package suggests innocence and warmth of the scent.
The elegant bottle texture is clean and clear, as the fragrance is. Bottle stopper features a frosted crystal Versace Medusa image on each side with her mesmerizing ancient Greek motive. It is available in 30ml, 50ml and 100 ml bottles. The fragrance is accompanied with bath and body line. It was created in cooperation with International Flavors and Fragrances Company.