Televizorius LG 50UP77009LB, 50 "

50 "LG UHD 4K TV

4K LCD TV with Direct LED backlight
Quad Core 4K processor with two-stage noise reduction and AI sound
Image as intended by the director with Filmmaker Mode ™
Good HDR support with Active HDR (HDR10 Pro and HLG)
Smart TV (webOS 6.0) with Google Assistant, Alexa and AirPlay 2 / HomeKit
HDMI 2.0 and HGiG support for realistic HDR display in games

The images used in the product overview below are for illustrative purposes only. You can find a detailed representation in the picture gallery at the top of the page.
Real 4K UHD.
An incomparable experience.
LG UHD TVs exceed all expectations. Experience lifelike pictures and brilliant colors with four times the pixel accuracy than with a full HD TV.

Blockbuster feeling guaranteed.
Big cinema for the home. FILMMAKER MODE ™, Dolby Vision IQ & Dolby Atmos and HDR ensure lifelike images. You can also link your favorite streaming services to enjoy your favorite films and series.

One place for all of your favorite films.
Access the Apple TV app, Disney + app, Netflix and LG channels quickly and easily. The latest films, series, documentaries and live sports are always available - you decide!

FILMMAKER MODE ™
The director's vision comes to life.
In FILMMAKER MODE ™ motion smoothing is deactivated while the original aspect ratios, colors and frame rates are retained. This will accurately reproduce the director's original vision, so you can experience the movie as it was intended.

Active HDR
Down to the smallest detail.
With Active HDR, LG UHD TVs deliver vivid colors and show even the smallest details impressively. Experience your favorite films with various HDR formats such as HDR10 and HLG in original quality.

Play like a pro.
Get into the action: the Game Optimizer, fine-tuned HDR graphics and a short input delay for faster and more exciting gameplay ensure an intense gaming experience.

Quick and easy game settings.
All optimized setting modes for different game genres in one place: first-person shooter, role-playing game and real-time strategy. Control the contrast with black and white stabilization for an optimal display.

Immerse yourself in the game.
HGiG detects the TV's performance and picture quality and optimizes the HDR graphics for the ultimate HDR gaming experience.

Game fun without delays.
You can enjoy intense gaming on an LG UHD TV without annoying delays..

Breathtaking sports events.
As if you were there live in the stadium. With Bluetooth Surround Ready you can experience every game as if you were standing on the edge of the field.

A clear home advantage.
Simply connect up to two (identical) Bluetooth speakers to enjoy a wireless surround sound experience. All the action sounds even richer and more realistic and thus brings a very special atmosphere directly into your living room.

For a stylish ambience.
Thanks to the slim panel and thin frame, LG UHD TVs with their elegant designs provide aesthetic accents in every living room.

Quad core 4K processor
Intensifies everything you see and hear.
The processor eliminates image noise and creates more dynamic colors and contrasts. Low-resolution images are upscaled and reproduced in near 4K quality. In addition, the processor recognizes when, where and how to optimize the sound. With virtual surround sound, it ensures even more impressive, cinema-like film experiences.

See everything in 4K.
LG UHD TVs convert 2K content into more realistic 4K images by adjusting details, resolution and colors. Enjoy clearer texts and images - without image noise and with improved sharpness.

AI Brightness Control
A clever idea for better television.
A light sensor measures the light in the surroundings, whereupon the processor optimally adjusts the brightness (tone mapping). The smart dimming control and a pixel algorithm sharpen contrasts for the benefit of improved dark images. HDR content is refined by gradations of brightness. In this way, darker scenes are reproduced with impressive contrasts, details and deep colors.

Every genre deserves this sound.
The processor learns from more than 17 million data points and identifies voices, effects and frequencies. So it can automatically adjust the sound depending on the genre and in this way ensures an even more realistic film experience.

AI ThinQ
Do you think you already know everything about smart devices?
Keep thinking.
Experience LG ThinQ that maximizes your TV experience. Choose your preferred voice assistant and control your TV with your voice. The newly developed home screen also offers you even more convenience and control.

The new Magic Remote
More of a wand than just a remote control.
The redesigned Magic Remote has an ergonomic design that fits comfortably in the hand and its point and scroll system allows for faster searches. The integrated, artificial intelligence enables easy access to services, while quick selection buttons take you to the most important streaming providers and your favorites at lightning speed. In addition, there is now Magic Tap, a clever new trick that connects your smartphone to your television.

Voice command
The linchpin of your comfort.
LG ThinQ enables easy control and monitoring of your home IoT ecosystem using natural speech recognition *. Google Assistant and Alexa are pre-installed so that you can control your LG UHD TV using voice commands and access the media you want more quickly.